A construction proposal is a written document from a contractor offering to perform a specified scope of work for a stated price under specified terms. The proposal typically includes scope of work, price, schedule, payment terms, exclusions, and any optional alternates. When signed by the owner, a proposal often becomes the contract itself.
Proposal vs estimate vs bid: an estimate is informational, a proposal is an offer (signing it usually creates a contract), and a bid is a firm price typically submitted in response to a competitive ITB. In residential remodeling, "proposal" and "estimate" are often used interchangeably; in commercial work, the distinction matters more because proposals carry contractual weight.